Agency News

In a world where every step counts, Off Limits, a leading footwear brand, is making strides not only in fashion and comfort but also in social responsibility. Off Limits has always believed that shoes are more than just an accessory; they are a tool for confidence, mobility, and empowerment. Taking this belief forward, the brand has launched #StepsToSmiles, a heartwarming campaign that transforms every purchase into an opportunity to bring joy to those in need.The Story Behind #StepsToSmilesThe essence of #StepsToSmiles is simple yet profound: for every pair of shoes purchased, a portion of the price eds goes towards providing shoes to the underprivileged. This initiative ensures that every step our customers take contributes to someone else’s happiness.But this is just the beginning. The ...

An exuberant Sohail Khan, owner of the team PANTHERS expressed his happiness for the tremendous response received by fans and spectators on the first day of ‘The Greatest Show on Court’ that is the World Padel League Tourney being held at Nesco Center in Mumbai from 5th to the 8th of February. “This is a fantastic game that requires the player to be very sharp at the timing, have good reflexes and adequate stamina, simply put, it is a blend of Squash, Tennis and Badminton,” Sohail Khan said.“My children got so enthusiastic when they came to know I was offered the ownership of a Padel League team, of this fast-growing sport that is gaining popularity in over 90 countries. Hence, I chose to back the PANTHERS,” Sohail Khan mentioned while speaking to Paresh B Mehta. Sohail Khan Entertainment ...

An exuberant Sohail Khan, owner of the team PANTHERS expressed his happiness for the tremendous response received by fans and spectators on the first day of ‘The Greatest Show on Court’ that is the World Padel League Tourney being held at Nesco Center in Mumbai from 5th to the 8th of February. “This is a fantastic game that requires the player to be very sharp at the timing, have good reflexes and adequate stamina, simply put, it is a blend of Squash, Tennis and Badminton,” Sohail Khan said.“My children got so enthusiastic when they came to know I was offered the ownership of a Padel League team, of this fast-growing sport that is gaining popularity in over 90 countries. Hence, I chose to back the PANTHERS,” Sohail Khan mentioned while speaking to Paresh B Mehta. Sohail Khan Entertainment ...

An exuberant Sohail Khan, owner of the team PANTHERS expressed his happiness for the tremendous response received by fans and spectators on the first day of ‘The Greatest Show on Court’ that is the World Padel League Tourney being held at Nesco Center in Mumbai from 5th to the 8th of February. “This is a fantastic game that requires the player to be very sharp at the timing, have good reflexes and adequate stamina, simply put, it is a blend of Squash, Tennis and Badminton,” Sohail Khan said.“My children got so enthusiastic when they came to know I was offered the ownership of a Padel League team, of this fast-growing sport that is gaining popularity in over 90 countries. Hence, I chose to back the PANTHERS,” Sohail Khan mentioned while speaking to Paresh B Mehta. Sohail Khan Entertainment ...

Thiruvananthapuram, Kerala – Renowned producer-director Kumar Raj was in the capital of Kerala for the much-anticipated release of the Malayalam-dubbed promo of his internationally acclaimed film, Ameena. The grand event took place at a luxurious five-star hotel, graced by the presence of esteemed personalities from the Malayalam film industry, adding to the excitement and celebration.The Malayalam version of Ameena has been widely praised for its seamless dubbing, retaining the emotional depth and powerful impact of the original. Audiences and critics alike have lauded the film’s gripping storytelling, stellar performances, and soul-stirring music, making it a cinematic masterpiece that transcends language barriers.Ameena, directed and produced by Kumar Raj, has already made waves globall...

Directed by Cannes Lion-winner Laurence Dunmore, Zoya’s deeply evocative multi-media campaign follows the journey of a woman embracing her feminine self. Zoya, from the House of Tata, proudly unveils Reborn, a transcendent multimedia campaign film, created in collaboration with Wieden+Kennedy India. Directed by the acclaimed Laurence Dunmore, known for his luxury storytelling and work with Johnny Depp, with Wieden+Kennedy India as the agency, led by Yogesh Rijhwani, ECD, the film eloquently portrays the essence of a woman fully alive in her own narrative. In conjunction with the launch of Reborn, Zoya introduces its new logo, marking a fresh chapter in the brand's storied legacy. About the Film: Reborn beautifully captures the essence of a woman’s journey of finding her feminine self. It c...

Bangalore, February 6, 2025 – Higros is revolutionizing the marketing and growth services for consumer-facing brands in India by operating as growth mercenaries, taking full ownership of scaling consumer-facing brands efficiently. Over the last two years, Higros has delivered unmatched results in performance marketing, brand communication, marketplace scaleup and organic growth—ensuring brands achieve maximum impact in minimal time (mostly within 6 months). Unlike traditional agencies, Higros owns and executes from problem discovery to metric-driven solutions, leaving behind a self-sufficient team & the engine to continue long-term growth. Led by Parasar Sarma, ex-VP Growth at Wakefit & a former growth leader at Goibibo and Policybazaar, magicbricks. The Higros team has worked with...

ZingHR, a leading global HR tech venture, to continue efforts on humane HR Tech including application of AI to the industry Mumbai, February 2025: ZingHR, a Gartner recognized, global HR tech venture accelerated at Microsoft and backed by Tata Capital Growth Fund II, has been bestowed with the CIO CHOICE 2025 Honor and Recognition as the most Trusted ICT Brand in HR Tech & Global Payroll category. The recognition is awarded by an established and expert CIO panel with global experience in ICT functions. This distinguished recognition was bestowed at the exclusive CIO CHOICE 2025 Red Carpet Night, produced by CORE Media, with KPMG as the Knowledge Partner. The winning brands are selected through a unique pan-India voting platform, where CIOs and Digital Leaders nominate and vote for thei...

For over five decades, Bal Vidya Kendra has been a pillar of academic excellence in Modinagar, shaping young minds and preparing them for a bright future. Established in 1971, the school has consistently provided top-tier education through innovative teaching methods, modern infrastructure, and a holistic approach to learning. With a commitment to quality, sustainability, and student success, Bal Vidya Kendra continues to set new benchmarks in primary education.A Legacy of Quality EducationBal Vidya Kendra stands as one of the oldest and most trusted educational institutions in Modinagar. Over the years, the school has nurtured countless students, many of whom have gone on to excel in various professional fields. The institution prides itself on fostering a strong academic foundation while...

For over five decades, Bal Vidya Kendra has been a pillar of academic excellence in Modinagar, shaping young minds and preparing them for a bright future. Established in 1971, the school has consistently provided top-tier education through innovative teaching methods, modern infrastructure, and a holistic approach to learning. With a commitment to quality, sustainability, and student success, Bal Vidya Kendra continues to set new benchmarks in primary education.A Legacy of Quality EducationBal Vidya Kendra stands as one of the oldest and most trusted educational institutions in Modinagar. Over the years, the school has nurtured countless students, many of whom have gone on to excel in various professional fields. The institution prides itself on fostering a strong academic foundation while...