How 6 top Indian cricketers’ popularity grew on social media in 2024
In 2024, the betting company 1xBet watched with interest the cricketers who showed themselves most brightly in the current season and noted certain patterns in their popularity changes on social media. It is no secret that the athletes’ successful play during major tournaments, including the IPL and international competitions, affects the number of subscribers. Let's consider this pattern using Instagram as an example, based on the followers' growth from the beginning of the year to mid-October 2024. 1. Surya Kumar Yadav (@surya_14kumar) Let's start our analysis with Surya Kumar Yadav, one of the most popular Indian cricketers. By the beginning of 2024, the player had 12,536,135 followers on Instagram, and by mid-October, 16,752,410. In less than a year, the athlete has gained 4.22 million...









