Easyrewardz Secures USD 4 Million in a round led by Prachetas New India Growth Fund, Accelerating Global CRM SaaS Expansion
New Delhi, India - 25 November 2024: Easyrewardz, one of the leading industry players in CRM SaaS solutions, has raised USD 4 million funding led by Prachetas New India Growth Fund with participation from existing investors Ashish Kacholia (Lucky Investments), and IIFL Fintech Fund.This round, a prelude to Series C funding expected early next year, marks another significant milestone in Easyrewardz rapid growth journey. The company has been growing 2X YoY for the past two years and is on track to cross $10mn in revenue with profitability in FY'25 as it expands beyond India to APAC & MENA.Easyrewardz has established its market dominance through Zence, a comprehensive, end to end customer-focused CRM platform – with vertical offerings for Retail & BFSI. Easyrewardz solutions drive en...









